Services
What We Do
Reed Books Publicity builds thoughtful, targeted campaigns that help books find their readers in a crowded market. From media outreach and digital strategy to author support, events, and persuasive campaign materials, every campaign is shaped around a book's strongest story, its audience, and its moment.
Campaign Strategy
Every campaign begins with the story within the story: the angle, the audience, the timing, and the cultural context that can help a book land. Reed Books Publicity develops clear campaign strategies that support launch planning, media outreach, author positioning, event opportunities, and long-tail visibility.
Press Materials
Strong campaigns need strong materials. Reed Books Publicity creates press releases, pitch letters, author bios, talking points, Q&As, catalogue copy, web copy, and digital assets that help authors and publishers communicate with clarity and conviction.
Media Outreach
The right coverage starts with the right pitch. Reed Books Publicity develops targeted outreach strategies that connect books with the journalists, editors, producers, reviewers, newsletters, podcasts, and platforms most likely to respond — across print, digital, radio, television, and literary media.
Toronto Star, Nov 20, 2025 — Campaign: The Ripple Eclipse
Digital Strategy
Books move through more channels than ever. Reed Books Publicity helps authors and publishers think strategically about digital presence, campaign timing, social positioning, newsletters, Substack opportunities, website copy, online conversations, and shareable campaign materials.
Author Support
Publicity asks authors to talk about their work — clearly, confidently, and often. Reed Books Publicity supports authors with interview preparation, media coaching, talking points, event preparation, and steady guidance throughout the campaign.
Events & Appearances
From intimate readings to public launches, bookstore events, festivals, tours, speaking engagements, and community partnerships, Reed Books Publicity helps shape appearances that connect authors with readers and extend the life of a campaign.
Consulting
Not every project needs a full campaign. Reed Books Publicity offers strategic consulting, campaign audits, messaging support, and practical publicity guidance for authors, publishers, and literary organizations that need targeted help.
What's your next chapter?
Every campaign starts with a conversation. Tell us where your project stands — we'll give you honest advice about next steps.